Mobile Technology In the Patient / Caregiver
& Physician Interaction

Mobile technology continues to revolutionize the healthcare landscape, transforming the way patients, caregivers, and physicians interact.

Wearables and health apps, ranging from fitness trackers to advanced health monitors, provide real-time data that empowers patients to take a proactive role in their health management. For physicians, this technology can offer information that enhances diagnostic accuracy and helps personalize treatment plans.

To analyze the attitudes and adoption of this technology for a patient/caregiver and physician interaction, we looked at our MARS Consumer Health and Physician Digital Insights studies, which showed:   

Healthcare Consumers

A physician’s recommendation of a mobile app can encourage usage among patients who filled an Rx or caregivers involved in medical decisions. A majority of both audiences agree that using a mobile device that sends health data to an HCP would help them in their medical decisions.

Patients who filled a Rx
(In the last year)

A mobile monitoring device that sends my health data would help my doctor make better decisions (Any agree)

0%

I would be willing to use a mobile app recommended to me by my doctor (Any agree)

0%

Caregivers involved in discussions with their family member’s doctor about medical decisions
(Very/somewhat involved)

A mobile monitoring device that sends my health data would help my doctor make better decisions (Any agree)

0%

I would be willing to use a mobile app recommended to me by my doctor (Any agree)

0%

Physicians

Adoption of patient wearables as a tool in their practice has increased 68% since 2021, and an additional 19% of physicians may implement them in the next year or two.

When it comes to specialists, Oncologists’ & Hem/Oncs’ adoption of patient wearables increased 40% from 2021 and another 21% of them are considering using in the next two years.

Physician adoption of mobile technology to help patients
(Currently use, will start/in progress, or might start within 1 – 2 years)

Wearable devices for patient self-monitoring

0%

Remote monitoring of my patients’ vitals

0%

Sources: M3 MI’s 2024 MARS Consumer Health study & 2024 Physician Digital Insights study

Information

For more information on detailed study results from M3 MI, including at the specialty level, contact us at
info@M3-MI.com.